El País starts its own social network for sharing news, stated Genbeta in resounding fashion following its launch. And to follow up, they asked the big question... can Eskup  forge a niche? They singled out Menéame as the main competitor, "but as always we users will have the final word," they concluded.

I believe that Eskup is a long way from achieving these goals and capturing fans of information by giving them a "prestige" role, which will lead to their becoming loyal readers and potential buyers of information or paid services. But I must add that I think it’s a good bet, although at the moment it shows a hint of inbreeding.

And it seems good because I think it would necessitate the survival of mainstream media but not via paid content, rather through services that satisfy new or old demand. Not so much in providing information, free currency on the Internet, nor for its critical role, which blogs and digital media have been doing much better for a long time, rather perhaps social observatory, international reflection, rating professional ethics?

In a new era of citizen’s journalism and blogosphere as the Fifth Power, the historic structure and power of El País should help safeguard informative values through training and ongoing discussions with the new players. And for itself, its own network should open it to new sources, to questions about collective preparation of information, open endings so that the reader can draw his own conclusions, information as a starting point for personal research provided by links, etc ... In summary, we’ll learn to polish the journalist we have inside.

DeUgarte rightly stated: "My first question is whether it isn’t a little too large for El País, I see the model as interconnecting different media rather than devoted to one alone. What do you think?

http://eskup.elpais.com/index.html